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Peter Haan
Trad climber
San Francisco, CA
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Sep 14, 2011 - 01:58pm PT
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Thanks Joe. Huge contribution, although I shudder to think how many cervezas had to die to get this think posted. There is always a dreaded cost, isn't there.
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Chiloe
Trad climber
Lee, NH
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Sep 14, 2011 - 02:05pm PT
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Dood, I've still got my 1970 NF sleeping bag. Just dry cleaned it, in fact -- still fluffy.
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survival
Big Wall climber
A Token of My Extreme
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Sep 14, 2011 - 02:07pm PT
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Super cool Guido!!
Way to scan bro. It's a lot of work and unfortunately underappreciated around here.
Thanks for posting up a classic.
Now do that a hundred more times and you'll be giving Grossman a run for his money!!
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guido
Trad climber
Santa Cruz/New Zealand/South Pacific
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Topic Author's Reply - Sep 14, 2011 - 03:34pm PT
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"Art and layout by Jim Berryhill.
All softgoods in the catalog, except those indicated are manufactured exclusively for us to our specification by Sierra Designs, Pt Richmond California."
During the 60s in the Bay Area there was a great deal of sharing in design talent, manufacturing and marketing between the key players of The Ski Hut, North Face and Sierra Design. That was before the competition heated up and things got weird.
Ah, the Golden Era of the Rag Trade. lol
Missing pages:
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Ihateplastic
Trad climber
It ain't El Cap, Oregon
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Sep 14, 2011 - 05:40pm PT
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The NF Ibex... I had one of those for many, many years. Started to smell but always warm.
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rockermike
Trad climber
Berkeley
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Sep 14, 2011 - 07:54pm PT
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speaking of old gear, my mother still has my old North Face Sierra tent. From the early '70s at the latest (goes well with her original issue Kelty pack). 10 guy lines to stake that tent out. Really fun in the wind and snow high on Mt. Hood in the winter (one of my first outings with it) ha Men were men back then. The gear didn't function worth sh#t (compared to new stuff), and weighed a ton. But some people got stuff done in spite.
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Jan
Mountain climber
Okinawa, Japan
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Sep 14, 2011 - 08:01pm PT
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In 1968 I was in the middle of things at Bezerkley - the known center of the world for that era! Going to school and working and typing up the first draft of a budding scientist's physics dissertation - and peace demonstrating a little on the side.
When I climbed it was in Kronhofers and I still have most of the rest of the stuff in the catalog. Not only has it survived the years but being drug all over Nepal and back. They made stuff to last in those days.
Thanks for all your hard work Guido. I owe you some additional refreshments if we ever end up in the same place again!
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local
Social climber
eldorado springs
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Sep 14, 2011 - 08:22pm PT
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I loved those Le Phoques. Best boots I've ever owned except for a pair of Val D'Ors from about the same time. We carried both brands for a while at the Gerry's store on 17th Street in downtown Denver. Both pair were stolen by a hard luck transient who slept in my basement one night. I've always wondered where they ended up. I suspect she sold them to someone in Boulder the next day on her way out of town.
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Griddable
climber
Northern California, living abroad
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Sep 14, 2011 - 08:25pm PT
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What a beaut! The hand-drawn lines and headers give the whole thing a very crafted feel, along with those great watercolors. Not many companies put this kind of effort into their catalogs anymore. Was this originally in black and white? Would have loved to see the original colors of those drawings.
Man, those Summit shoes look like some serious wingtips for the up and coming white collar climber. From the boardroom straight to the mountaintops!
I wasn't even a blip on the radar in 1968, but thanks for sharing this little piece of climbing history with us young'uns.
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Fritz
Trad climber
Choss Creek, ID
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Sep 14, 2011 - 08:38pm PT
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This thread needs to stay on page 1 for a while.
North Face Elephant's Foot? I have one from about 1973.
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Chiloe
Trad climber
Lee, NH
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Sep 14, 2011 - 08:56pm PT
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Those NF triangular day packs, they must have been among the first. Holubar made one kind of like it but that was a knockoff with leather straps.
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Darwin
Trad climber
Seattle, WA
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Sep 15, 2011 - 12:14am PT
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OMG!
What a blast from the past, especially the boots. I could have sworn that they started in Berkeley, but I guess not (even according to Wiki). Now where is the first Sierra Designs catalog?
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go-B
climber
Sozo
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Sep 15, 2011 - 12:56am PT
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Wow, I want the down beenie!
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Steve Grossman
Trad climber
Seattle, WA
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Dec 24, 2011 - 01:13pm PT
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Holiday Guido Bump!
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TrundleBum
Trad climber
Las Vegas
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Dec 24, 2011 - 04:31pm PT
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Thanks for the post Guido:
Those 'Cortina' boots look like a fore runner to the RR blue suedes.
I wonder if they were made by Galibier?
~~~~~~~~~
What ever happened to the 'Cagoule'?
I had a Patagonia FoamBack cagoule I loved for ice climbing.
It didn't breath at all so I never wore it on approach only once on a climb.
I would roll it all up like a pullover while climbing, then unroll it and camp out under my foam circus tent at belays.
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Steve Grossman
Trad climber
Seattle, WA
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Jan 26, 2012 - 09:13pm PT
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Bump for the unmistakable smell of Funky Foamback!
It really should be a Patagonia Fragrance! Along with Teton Troutslime and Flaming Forge! LOL
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S.Leeper
Social climber
somewhere that doesnt have anything over 90'
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Jan 26, 2012 - 09:14pm PT
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back in a simpler time
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johntp
Trad climber
socal
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Jan 26, 2012 - 09:33pm PT
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Thanks for the trip down memory lane. Seems like it was only yesterday I was a nine year old kid ogling that catalog.
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Jaybro
Social climber
Wolf City, Wyoming
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Jan 26, 2012 - 10:20pm PT
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Now, could someone please scan the Stephenson catalog? One of the spicier years?
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TGT
Social climber
So Cal
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Jan 26, 2012 - 11:03pm PT
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The Terray's were the best all round boots I ever owned. Resoled about 8-10 times then converted into three pin ski boots for a season or two.
Still have and use a Simond Super D axe.
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