Kevin Jorgeson's Duracell Battery TV Commercial

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bhilden

Trad climber
Mountain View, CA/Boulder, CO
Topic Author's Original Post - Apr 21, 2015 - 11:07pm PT
Nice to see the boyz making some coin from their ascent of Dawn Wall.

http://www.ispot.tv/ad/7862/duracell-quantum-powering-kevin-jorgesons-climb
Norwegian

Trad climber
dancin on the tip of god's middle finger
Apr 22, 2015 - 02:06am PT
i'm getting that.

good marketing.

nothing worse than
the candle flicker
low-wattage when
you need high beams.



ECF

Big Wall climber
Ouray, CO.
Apr 22, 2015 - 02:07am PT
Well excuse me for having an opinion.
I'll keep it to myself in the future.

Norwegian

Trad climber
dancin on the tip of god's middle finger
Apr 22, 2015 - 02:18am PT
i stand corrected.
i'm not buying that.

swayed by a good point,

i'll just continue
to use my black diamond
rechargeables that plug
into my laptop.
mcreel

climber
Barcelona
Apr 22, 2015 - 04:03am PT
It seems to me that a rapid sequence of attempts and falls on pitch 15 would be a lot more amusing. Like the energizer bunny doing 5.14d.
hooblie

climber
from out where the anecdotes roam
Apr 22, 2015 - 04:44am PT
diogenes searches for an unsponsored hero... be stickin' no logo on my lantern
JLP

Social climber
The internet
Apr 22, 2015 - 07:24am PT
Can't say I have experience in these matters, but I'm thinking the photographer got paid more for this than Kevin.
Port

Trad climber
Norwalk, CT
Apr 22, 2015 - 07:32am PT
How is it any different than a Black Diamond Sponsorship, Adidas, North Face, Petzl, or La Sportiva? You think all those brands are somehow not impacting the environment negatively? Why haven't you called them out like Duracell? Petzl products use batteries so aren't they just as evil as Duracell? Why not call out Petzl? Have you ever used a battery operated head lamp? Doesn't that make you as evil as Duracell?

"If you have no problem with image prostitution, let's just say you and I have walked different paths."

A little histrionic. We're all sellouts and hypocrites, on some level. And if you think you're somehow completely pure, you're probably delusional.

And Solar technology is great and important progress but also is extremely harmful to the environment.

http://news.nationalgeographic.com/news/energy/2014/11/141111-solar-panel-manufacturing-sustainability-ranking/




MisterE

Gym climber
Being In Sierra Happy Of Place
Apr 22, 2015 - 07:47am PT
I couldn't disagree more if I tried.

Alex is sponsored by Goal Zero, a company dedicated to conservation.
Duracell continues to pollute the environment to extract profit from outdated technology.
A new form of disposable battery still is a one use product.

When you take a corporation's money and become their shill, you tell the world you think what they do is OK with you.

Powered his ascents? Why don't you just credit Adenosine Tri-Phosphate, the substance that REALLY powers his ascents.

When we let corporations use us and our sport, we sell the purity of our intentions and desires.
So and so uses X brand ropes... That at least has some basis in reality.
So and so uses X brand batteries in his headlamp... Who effing cares.

I've got double digit el cap ascents with the cheapest batteries you can buy.
But I worked for the money to buy them, and I don't owe Hitachi anything.
When they wore out, I put in another set. It's not rocket surgery.
So, ok, don't launch out on a pitch with nearly dead batteries, got ya Chief.
Any more vital beta for the common folk?

I like how it says climbing is a professional stunt, and that average people should not attempt... If that is true, I should just kill myself now.

My feelings on corporate sponsorship are well documented, and based on dozens of dead friends and personal experience.
If you have no problem with image prostitution, let's just say you and I have walked different paths.

We are headed straight to the future presented in "idiocracy".

Rant of the year!
hooblie

climber
from out where the anecdotes roam
Apr 22, 2015 - 08:02am PT
if he bought a hummer, and left it in the driveway ... he could burn a lifetime of duracells, and still lord it over those prius commuters from high moral ground
looks easy from here

climber
Ben Lomond, CA
Apr 22, 2015 - 08:21am PT
I couldn't disagree more if I tried...[batteries are bad except when I use them]


And I'm probably going to regret this, but how is corporate sponsorship responsible for "dozens of dead friends"?

I say go get paid, KJ!

limpingcrab

Trad climber
the middle of CA
Apr 22, 2015 - 09:12am PT
If you have no problem with image prostitution, let's just say you and I have walked different paths.

We must walk different paths. I've always thought it was funny when people got mad at athletes or artists for "selling out." I'd sell out in a second if I had any skills!

He's finding a way to get paid to CLIMB!!!! Who wouldn't do that?!? If you think the environment will be any different because KJ did a duracell commercial you're nuts!

Congrats Kevin, live the dream!
Largo

Sport climber
The Big Wide Open Face
Apr 22, 2015 - 09:44am PT
It's a strange phenomenon that when one or another of the flock gains center stage, others are quick to throw tomatoes, under the guise of purity or "green" causes or (fill inthe blanks). One wonders if in their heart of hearts it isn't plain jealousy or runaway smugless that's really doing the talking. That much said, I've always insisted that the climbing community is big enough to accomodate all perspectives and catagories, from the heroic performers like Kevin, to the bitterest detractors posing as advocates.

JL
Toker Villain

Big Wall climber
Toquerville, Utah
Apr 22, 2015 - 10:17am PT
'bout time. Always gonna be losers that hate.

If only the consumer knew what free climbing means.lol
bhilden

Trad climber
Mountain View, CA/Boulder, CO
Topic Author's Reply - Apr 22, 2015 - 10:30am PT
Largo,

you are correct. Check out this SuperTopo thread when Alex Honnold did his Citibank TV commercial.

http://www.supertopo.com/climbers-forum/1675551/Alex-Honnold-sells-out-to-Citibank
clinker

Trad climber
Santa Cruz, California
Apr 22, 2015 - 10:38am PT
Kevin lost the coin toss, Tommy must have got the viagra contract. Pay those bills guys!
Largo

Sport climber
The Big Wide Open Face
Apr 22, 2015 - 12:23pm PT
If Kevin was trashing the landscape or talking sh#t or being disrespectful or rude or dumb, sure, take a run at the guy. But I thought his performance on the Dawn Wall, given that this is 2015 and not 1980, was heroic, and that ever since he has handled himself with class and dignity. There seems little honor or point in ripping the guy. But that's only my opinion.

JL
labrat

Trad climber
Erik O. Auburn, CA
Apr 22, 2015 - 01:33pm PT
"Professional stunt. Do not attempt."

;-)
Wildincognito

climber
Eastside
Apr 22, 2015 - 01:40pm PT
"I could see my way clear towards a career in which making money from commercial assignments was a less important goal than living a life in which the wholeness of knowing and communicating about the earth's wild places reigned supreme." -Galen Rowell from The Inner Game of Outdoor Photography
survival

Big Wall climber
Terrapin Station
Apr 22, 2015 - 01:48pm PT
Ring in some dubloons Kevin!



The Black Keys were asked why they sold out to commercials.


Their answer was basically "The reason I swear so much is because fuk you."
Messages 1 - 20 of total 80 in this topic << First  |  < Previous  |  Show All  |  Next >  |  Last >>
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